As consumers increasingly expect brands to meet them where they are, be it online or in person, Estée Lauder is seeing rising demand for digital...
As Walmart looks to shrink Amazon’s growing lead in consumer retail spending, the mega-retailer is turning to new technologies to merge the digital and physical...
Riding a huge wave of consumer holiday spending and harvesting its October Prime Big Deal Day season, Amazon delivered its highest operating income ever late...
Amazon has beta launched a new generative artificial intelligence (AI)-powered shopping assistant. Dubbed “Rufus,” the assistant is now available to a small subset of customers using...
Artificial intelligence (AI), in the form of predictive algorithms, has been around for a while. But while its impact has primarily been in the background...
Consumers have developed an appetite for split-payment plans of all sorts. Also known as installment payment plans, these break up purchases into smaller, scheduled payments...
Digital wallets, such as Apple Pay, Google Pay and PayPal, provide convenient and secure ways to complete online purchases. These wallets remove the cumbersome process...
Temu reportedly spent $3 billion in 2023 on online advertising in the United States for its eCommerce marketplace. This move by Temu, which was introduced to...
TikTok and GoTo, the largest digital ecosystem in Indonesia, announced the formation of a strategic partnership in Indonesia. With this deal, GoTo’s eCommerce company Tokopedia and TikTok Shop Indonesia have combined...