Personalized Banking

The Insiders’ View on How CUs Can Best Reach Members
The Insiders’ View on How CUs Can Best Reach Members
March 27, 2023  |  Credit Unions

With just one in 10 FIs offering omnichannel account opening, CUs have an opportunity to gain ground in 2023, but they must take a page...

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PYMNTS Intelligence: Member Data Drives Personalized Innovation
PYMNTS Intelligence: Member Data Drives Personalized Innovation
October 21, 2022  |  Credit Unions

Personalization has become the watchword in financial services today. A 2021 PSCU consumer survey found that nearly eight in 10 respondents prefer working with a...

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Learn How UNIFY Turned Consumer Data Into a Crypto Product
Learn How UNIFY Turned Consumer Data Into a Crypto Product
October 20, 2022  |  Credit Unions

PYMNTS interviewed Greg Glawson, chief information officer at UNIFY Financial Credit Union, on how his company leveraged member data to design a new product to...

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How Credit Unions Use Data to Design Member-Centric Crypto Products
How Credit Unions Use Data to Design Member-Centric Crypto Products
October 19, 2022  |  Credit Unions

Consumers are turning to innovative banking solutions as they never have before, with more saying they would switch or consider switching financial institutions (FIs) specifically...

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Credit Unions Keep It Personal to Attract Younger Members
Credit Unions Keep It Personal to Attract Younger Members
July 21, 2022  |  Credit Unions

Younger banking consumers have many more choices today when it comes to conducting their financial business, and any financial institution (FI) looking to stay relevant...

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