Procter & Gamble

Diaper Companies Raise Prices With High-Tech Offerings
Diaper Companies Raise Prices With High-Tech Offerings
August 01, 2019  |  Retail

As the demand for diapers has fallen, the two biggest companies in the market have found a way to raise prices while keeping sales steady....

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Alphabet’s Verily Partners With Pampers On Smart Diapers
Alphabet’s Verily Partners With Pampers On Smart Diapers
July 19, 2019  |  Innovation

A company under the same umbrella as Google, called Verily, has teamed up with Procter & Gamble brand Pampers to use sensors, video surveillance and...

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The Lure Of Laundry On Demand
The Lure Of Laundry On Demand
February 22, 2019  |  Retail

It is hard to oversell the value of a good catchphrase when it comes to capturing consumers. The ability to elicit an immediate memory response...

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Why It’s Time To Stop Making FX The Corporate Earnings Scapegoat
Why It’s Time To Stop Making FX The Corporate Earnings Scapegoat
August 24, 2018  |  Economy

Consider it the new normal. Consider it a rollercoaster ride. Consider it a reason to drink, down antacids or aspirin, or crawl under the covers...

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Brandless: Procter & Gamble For A Digital Generation?
Brandless: Procter & Gamble For A Digital Generation?
July 26, 2017  |  Retail

Amazon, Walmart, Uber and others have been shaking up how people get their groceries by expanding their pickup and delivery services. Meanwhile, other services let...

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Premature Babies Get Special Pampers Care On Prime Day
Premature Babies Get Special Pampers Care On Prime Day
July 11, 2017  |  Retail

To help kick off Amazon Prime Day, Pampers and singer Ne-Yo have teamed up with March of Dimes to help out a very special part...

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Pampers Unveils New Loyalty Rewards Program
Pampers Unveils New Loyalty Rewards Program
June 29, 2017  |  Retail

With eCommerce pushing competition to a higher level, it should come as no surprise that all brands are looking for new ways to raise the...

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