PYMNTS-MonitorEdge-May-2024

rebranding

Formerly TweetDeck, X Pro Now Requires Subscription
Formerly TweetDeck, X Pro Now Requires Subscription
August 16, 2023  |  Subscriptions

X Pro, the popular Twitter management tool, now requires a subscription as part of the X Premium service introduced by Elon Musk. The service, now...

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What’s in a Name? Overstock CEO’s $21.5M Bet on the Power of an Iconic Brand to Grow Sales
What’s in a Name? Overstock CEO’s $21.5M Bet on the Power of an Iconic Brand...
July 31, 2023  |  Retail

In March 2023, Arthur Stark, the former president of Bed Bath & Beyond (BBBY), discussed the company’s revival of its coupon strategy called the “big blue” approach....

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Twitter’s Iconic Blue Bird Logo Replaced With ‘X’
Twitter’s Iconic Blue Bird Logo Replaced With ‘X’
July 24, 2023  |  Social Commerce

On Monday (July 24), Twitter officially pulled the trigger on an ambitious rebranding effort spearheaded by its multibillionaire owner, Elon Musk. After months of speculation,...

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UK FinTech B-Social Notches Extra £7.8M Before Rebranding
UK FinTech B-Social Notches Extra £7.8M Before Rebranding
February 26, 2020  |  Digital Banking

The London-based FinTech B-Social raised £7.8 million in seed funding as it prepares to rebrand as Kroo and become a full-fledged bank, reports said on...

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Grab Launches GrabInvest
Grab Launches GrabInvest
February 04, 2020  |  Partnerships / Acquisitions

Grab Holdings has acquired Singapore’s robo-advisory startup Bento for an undisclosed sum. The move will let Grab begin to offer retail wealth management services to...

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MarketInvoice Rebrands To Expand Business Finance Offering
MarketInvoice Rebrands To Expand Business Finance Offering
November 12, 2019  |  B2B Payments

MarketInvoice is rebranding to reflect its expansion beyond invoice financing for small businesses. The company announced its new name, MarketFinance, in an announcement on Tuesday...

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InstaReM Rebrands To Nium, Launches Open Money Network
InstaReM Rebrands To Nium, Launches Open Money Network
October 27, 2019  |  Payments Innovation

Digital cross-border payments provider InstaReM has announced that it is rebranding to become part of Nium, the first global payments platform that allows businesses to...

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WhatsApp, Instagram To Carry Facebook Name
WhatsApp, Instagram To Carry Facebook Name
August 04, 2019  |  Facebook

Facebook is adding its name to Instagram and WhatsApp as part of a rebranding aimed at unifying all three apps, The Wall Street Journal reported...

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Digital Restaurant Payment Platform Announces Starbucks Integration
Digital Restaurant Payment Platform Announces Starbucks Integration
July 23, 2019  |  Mobile

Brightloom, formerly eatsa, has rebranded itself as an integrated digital platform for restaurants. The company is offering a complete end-to-end, cloud-based software-as-a-service platform, allowing any...

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