rewards programs

Transaction and Consumer-Level Data Help Personalize Card-Linked Rewards Programs
Transaction and Consumer-Level Data Help Personalize Card-Linked Rewards Programs
May 22, 2024  |  Data

Recent announcements from some marquee names in financial services, and commercial partnerships, underscore the use of data, down to the consumer level, in crafting ever-more-relevant...

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CFPB Says It Is Monitoring Credit Card Rewards Programs
CFPB Says It Is Monitoring Credit Card Rewards Programs
May 09, 2024  |  CFPB

The Consumer Financial Protection Bureau (CFPB) said Thursday (May 9) that it will be monitoring credit card rewards programs and taking action as appropriate. This...

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Are Co-Branded Credit Cards Facing an Existential Crisis?
Are Co-Branded Credit Cards Facing an Existential Crisis?
May 07, 2024  |  Consumer Finance

General-purpose credit cards dominate the consumer credit card landscape. In fact, about 2.5 times more consumers hold general-use credit cards than either co-branded credit or...

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Chipotle Says Value Keeps Customers Coming Back Despite Rising Prices
Chipotle Says Value Keeps Customers Coming Back Despite Rising Prices
April 24, 2024  |  Earnings

Higher prices at Chipotle haven’t kept customers from visiting and spending at the fast-casual restaurant. They’re doing so because of value, executives said during the company’s quarterly...

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New Data: 93% of Card-Linked Offer Users Come Back for More
New Data: 93% of Card-Linked Offer Users Come Back for More
April 23, 2024  |  Loyalty & Rewards

Card-linked offers, which provide special savings or rewards attached to a merchant or product, are popular: Roughly 2 in 5 cardholders consistently use them. PYMNTS...

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Walmart-Backed Ibotta Sees Share Price Leap 33% in Market Debut
Walmart-Backed Ibotta Sees Share Price Leap 33% in Market Debut
April 18, 2024  |  IPO

Ibotta shares leapt 33% during their debut on the New York Stock Exchange (NYSE) on Thursday (April 18). The stock debuted at $117 per share...

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JCPenney Launches Rewards and Credit Program
JCPenney Launches Rewards and Credit Program
April 17, 2024  |  Loyalty & Rewards

JCPenney has debuted its Rewards and Credit Program, a free loyalty program for customers. “Last year, JCPenney announced a $1 billion reinvestment plan to further...

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Personalized Emails Are Key to Winning Persuadable Shoppers’ Loyalty
Personalized Emails Are Key to Winning Persuadable Shoppers’ Loyalty
April 12, 2024  |  Retail

When it comes to winning the loyalty of shoppers who can be persuaded by personalized offers, PYMNTS Intelligence research reveals, email proves to be a...

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Ibotta Seeks $472 Million in IPO as Consumers Seek Personalized Rewards
Ibotta Seeks $472 Million in IPO as Consumers Seek Personalized Rewards
April 08, 2024  |  IPO

Cash-back rewards platform Ibotta hopes to raise $472 million when it goes public. The company on Monday (April 8) filed paperwork with the Securities and Exchange Commission (SEC), saying...

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