Snap

Snapchat to Test Family Plans in Push for New Subscribers
Snapchat to Test Family Plans in Push for New Subscribers
November 13, 2023  |  Subscription Commerce

As Snapchat looks to grow adoption of its subscription program, the app is reportedly testing a “Friends & Family Plan,” as social media platforms look to find...

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Report: Snap Lays Off 20 Employees in Product Management
Report: Snap Lays Off 20 Employees in Product Management
November 09, 2023  |  Personnel

Snap, the social messaging company, reportedly conducted a small round of layoffs as part of a reorganization aimed at streamlining its operations. Nearly 20 employees...

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Brands Discover Snap Ads Are Clicking With Users 
Brands Discover Snap Ads Are Clicking With Users 
October 25, 2023  |  Earnings

In June, Snapchat CEO Evan Spiegel said the company’s adoption of artificial intelligence (AI) could give their advertising strategy a major boost. At the time, Spiegel discussed the advancements of...

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Gen Z Subscribers Steer Clear of Commitment
Gen Z Subscribers Steer Clear of Commitment
October 23, 2023  |  Subscriptions

As subscription services target younger consumers, Generation Z is proving to prefer shorter stints over long-term commitments. According to findings from PYMNTS Intelligence’s study “The...

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CE 100 Index Loses 2.1% as Tesla Shares Slump on Earnings
CE 100 Index Loses 2.1% as Tesla Shares Slump on Earnings
October 23, 2023  |  Connected Economy

Tesla’s double-digit plunge helped lead the CE 100 Index down yet again, slipping 2.1% in a week that saw all pillars, save one, retreat. The...

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As Snap Seals Its AR Fate, Brands Dive Deeper Into Augmented Retail  
As Snap Seals Its AR Fate, Brands Dive Deeper Into Augmented Retail  
October 18, 2023  |  Retail

Retailers are turning to augmented reality (AR) to craft consumer experiences that not only resonate and leave a lasting impression but also instill greater confidence...

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Report: Snapchat Expected to Surpass User Base Expectations
Report: Snapchat Expected to Surpass User Base Expectations
October 16, 2023  |  Earnings

Snapchat’s parent company, Snap, saw an increase in its shares after a report said the social media platform is expected to surpass Wall Street expectations for...

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Apple iPhone Remains Teens’ Preferred Mobile Device
Apple iPhone Remains Teens’ Preferred Mobile Device
October 10, 2023  |  Consumer Insights

The Apple iPhone is reportedly on track to remain the mobile device of choice of nearly nine in 10 teens.  Eighty-seven percent of teens own...

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Snap Faces Potential Suspension of AI Chatbot in UK
Snap Faces Potential Suspension of AI Chatbot in UK
October 06, 2023  |  artificial intelligence

Snap has been issued with a preliminary enforcement notice by the U.K. Information Commissioner’s Office (ICO) over potential failure to properly assess the privacy risks posed by its...

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