PYMNTS-MonitorEdge-May-2024

Ted Sarandos

Netflix Co-CEO: Putting the Audience First Is Key to Authentic Personalization
Netflix Co-CEO: Putting the Audience First Is Key to Authentic Personalization
September 20, 2024  |  Subscriptions

Being authentic is a great way for any brand to elevate personalization to its customers. For Netflix, which operates in more than 190 countries around...

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Netflix Sees Paid Sharing as Way to Build Relationships With New Subscribers
Netflix Sees Paid Sharing as Way to Build Relationships With New Subscribers
April 18, 2023  |  Earnings

With a nod to new consumer sentiments about subscriptions, Netflix is focusing more on adding value for current subscribers while at the same time better...

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