TikTok

TikTok Joins Merchants’ Summer Discounting Dash for Paycheck-to-Paycheck Shoppers
TikTok Joins Merchants’ Summer Discounting Dash for Paycheck-to-Paycheck Shoppers
July 01, 2024  |  Social Commerce

As retailers and marketplaces look to summer sales to win the spending of budget-strapped consumers, TikTok Shop is joining the mix with its own discounting...

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Half of All Influencers Peak at $15K Per Year
Half of All Influencers Peak at $15K Per Year
June 18, 2024  |  Social Commerce

You can make money as a social media influencer. But maybe not enough to get by. A report Monday (June 17) evening by The Wall...

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TikTok Shop Testing Image Search Capability in US, Southeast Asia
TikTok Shop Testing Image Search Capability in US, Southeast Asia
June 11, 2024  |  eCommerce

TikTok is reportedly testing image search capability for TikTok Shop. This capability allows users to use a photo that they have taken or uploaded to find similar...

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TikTok Hit by Security Breach That Used Malicious Links
TikTok Hit by Security Breach That Used Malicious Links
June 04, 2024  |  Cybersecurity

TikTok reportedly dealt with a recent security breach when hackers targeted well-known brands and celebrities on the platform. The hackers sent malicious links through private...

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Will Gen Z Put a New Face on Social Commerce?
Will Gen Z Put a New Face on Social Commerce?
June 04, 2024  |  Social Commerce

Meta’s recent news that it is seeing a surge in younger users may help set the stage for a rising tide in social commerce. The...

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TikTok Shop Puts European Plans on Hold, Concentrates on US
TikTok Shop Puts European Plans on Hold, Concentrates on US
May 31, 2024  |  Social Commerce

TikTok has reportedly decided to put its plans for expanding its eCommerce business in major European markets on hold. Instead, the ByteDance-owned social media platform...

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TikTok Denies Report That It’s Developing US-Only Algorithm
TikTok Denies Report That It’s Developing US-Only Algorithm
May 30, 2024  |  Social Commerce

TikTok has denied a Reuters report that it is developing a clone of its recommendation algorithm specifically for its 170 million U.S. users. Reuters reported...

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Walmart Takes Amazon Battle Into New Virtual Spaces
Walmart Takes Amazon Battle Into New Virtual Spaces
May 24, 2024  |  Retail

As Walmart and Amazon compete to win younger shoppers’ retail spending, the former is looking to capture Gen Z’s imaginations with new digital experiences to...

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TikTok Lowers Threshold for Creators to Join Affiliate Program
TikTok Lowers Threshold for Creators to Join Affiliate Program
May 23, 2024  |  Social Commerce

TikTok has reportedly lowered the threshold to join its affiliate program from 5,000 followers to 1,000. This change was not officially announced by TikTok, but it was...

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