Trade Spend

Real-Time Data Maximizes CPG Firms’ Promotion Spend, and Bottom Lines 
Real-Time Data Maximizes CPG Firms’ Promotion Spend, and Bottom Lines 
April 28, 2022  |  Retail

Call it shopping at the breakfast table. Not all that long ago, promotions came in the paper, in the form of free-standing inserts (FSI), those...

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