virtual reality

Virtual reality is a simulated experience that can be similar to or completely different from the real world. Applications of virtual reality can include entertainment and educational purposes. Other, distinct types of VR style technology include augmented reality and mixed reality.

Source: en.wikipedia.org

Retailers Look To Augmented Reality To Lure Local Shoppers
Retailers Look To Augmented Reality To Lure Local Shoppers
June 13, 2019  |  Retail

Retail is getting more visual, and that stands to be the case for locally-focused merchants as they compete for attention and consumer dollars with the...

READ MORE >
Business Writing Gets A Boost From Big Data
Business Writing Gets A Boost From Big Data
June 10, 2019  |  Innovation

The digital age is nothing if not an ongoing revolution in communication – which, of course, powers innovation in payments, commerce and business operations. Virtual...

READ MORE >
Commerce Gets More Visual As Retailers Embrace 3D
Commerce Gets More Visual As Retailers Embrace 3D
May 21, 2019  |  Retail

As brick-and-mortar retailers work to survive in this digital age, they are looking to another digital tool in that ongoing effort: 3D mapping. It’s among the...

READ MORE >
Oculus Monetizes VR With Enterprise Subscriptions
Oculus Monetizes VR With Enterprise Subscriptions
May 01, 2019  |  Innovation

Oculus has announced the impending launch of the new Oculus for Business, designed to streamline and expand virtual reality (VR) in the workplace. Oculus for...

READ MORE >
Is Retail The Next Frontier In Banking?
Is Retail The Next Frontier In Banking?
April 05, 2019  |  Today In Data

Consumers are willing to bank with non-financial institutions – particularly big-name brands – if they are able. FIs are flagging when it comes to deployment...

READ MORE >
Virtual Reality: 5G Retailers’ Secret Sauce?
Virtual Reality: 5G Retailers’ Secret Sauce?
April 04, 2019  |  Retail

Out of the haze of uncertainty emerged a new mobile network, and from the new mobile network came new retail applications and experiences, all taking...

READ MORE >
Samsung Expands Beyond Pop-Ups With Full-Scale Stores
Samsung Expands Beyond Pop-Ups With Full-Scale Stores
February 15, 2019  |  Retail

In a potential challenge to Apple at brick-and-mortar retail, Samsung Electronics is looking to move beyond pop-up shops with its own full-scale U.S. locations. The...

READ MORE >
How AR/VR Tech Is Reshaping Retail
How AR/VR Tech Is Reshaping Retail
January 24, 2019  |  Retail

Before consumers started to trade brick-and-mortar shopping experiences for eCommerce websites, retailers could bring customers through their doors with window displays. Now, with this shift,...

READ MORE >
The VR Effect On Retail: Fad Or True Game-Changer?
The VR Effect On Retail: Fad Or True Game-Changer?
January 23, 2019  |  Retail

Move aside, storefront mannequins. Hot on the heels of its close cousin, augmented reality (AR), more retailers are using immersive virtual reality (VR) experiences to...

READ MORE >