virtual reality

Virtual reality is a simulated experience that can be similar to or completely different from the real world. Applications of virtual reality can include entertainment and educational purposes. Other, distinct types of VR style technology include augmented reality and mixed reality.

(source: en.wikipedia.org)

Walmart Reveals Virtual Reality Retail Plans Via New Patent Filings
Walmart Reveals Virtual Reality Retail Plans Via New Patent Filings
August 20, 2018  |  Innovation

Two new patent filings from Walmart show that the retailer is moving further into virtual reality, which would enable consumers to shop from home in...

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Five At Five: Amazon Gets Into Pill Delivery
Five At Five: Amazon Gets Into Pill Delivery
June 28, 2018  |  News

Welcome to Five at Five, your late look at the day’s payments and commerce news. Coverage includes Amazon’s latest healthcare move, along with a new...

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Five At Five: Mastercard’s Freight Deal With Stargo
Five At Five: Mastercard’s Freight Deal With Stargo
June 04, 2018  |  Commerce

Welcome to Five at Five, your late look at some of the payments and commerce news you might have missed. Today’s stories include a look...

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AR And VR Spending Projected To Reach $27B In 2018
AR And VR Spending Projected To Reach $27B In 2018
June 04, 2018  |  Innovation

With retail uses as a top driver, International Data Corporation (IDC) projects that worldwide spending on virtual reality (VR) and augmented reality (AR) will reach $27...

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The Future Of Augmented Reality Is Becoming Clearer
The Future Of Augmented Reality Is Becoming Clearer
May 21, 2018  |  Innovation

Recent moves from PayPal and Target have brought fresh attention to the use of augmented reality (AR) to boost commerce and payments. The technology remains...

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Amazon And Fidelity Labs Launch VR Financial Advisor
Amazon And Fidelity Labs Launch VR Financial Advisor
May 16, 2018  |  Amazon

Amazon and Fidelity Labs have teamed up to create a digital financial advisor that people can interact with using a virtual reality headset. According to...

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Retailers Can Create Headset-Free Virtual Reality Experiences
Retailers Can Create Headset-Free Virtual Reality Experiences
May 04, 2018  |  Retail

Brick-and-mortar stores can’t always offer the in-store experience to consumers at home, particularly if they have products that are meant to be picked up and...

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Solving Borderless Brick-And-Mortar’s Unique Challenges With VR
Solving Borderless Brick-And-Mortar’s Unique Challenges With VR
April 23, 2018  |  International

Cross-border commerce is complicated, but there’s a category that can be even more challenging: borderless commerce – that is, global travel retail (GTR), or shopping...

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AR Is On The Menu For Harald Xperience
AR Is On The Menu For Harald Xperience
April 13, 2018  |  Retail

Featuring pictures of the food that customers could be eating is an effective way for restaurants to draw eyes (and orders) to menu items they...

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