Weekender

National Ice Cream Day Gets a Sprinkle of Digital Transformation This Sundae
National Ice Cream Day Gets a Sprinkle of Digital Transformation This Sundae
July 20, 2024  |  Retail

Sunday (July 21) is National Ice Cream Day, and as the event has evolved for today’s digital consumers, brands are taking advantage of shoppers’ enthusiasm...

READ MORE >
The Cyborg Shopper: Is It the Future or Just a Blip?
The Cyborg Shopper: Is It the Future or Just a Blip?
July 13, 2024  |  Technology

As a fringe group of consumers gets microchips implanted in their hands to make payments without using any external devices, time will prove whether these...

READ MORE >
Brands and Retailers Summer in the Hamptons With Luxury Pop-Ups
Brands and Retailers Summer in the Hamptons With Luxury Pop-Ups
July 06, 2024  |  Retail

As the summer season heats up, wealthy vacationers from the Northeast are getting in their cars and heading out to the Hamptons for seasonal luxury,...

READ MORE >
A Winning Look: Luxury Designers Go for Gold During the Olympics
A Winning Look: Luxury Designers Go for Gold During the Olympics
June 22, 2024  |  Retail

With eyes around the world glued to the Olympics, luxury fashion designers have a long history of taking advantage of the opportunity to cement their...

READ MORE >
Retailers Embrace ‘Dadcore’ Stereotypes to Combat Father’s Day Spending Pullback
Retailers Embrace ‘Dadcore’ Stereotypes to Combat Father’s Day Spending Pullback
June 15, 2024  |  Retail

As Father’s Day approaches, retailers are seizing on different paternal stereotypes to drive engagement and sales, from dad jokes to “dadcore” style to that tangle...

READ MORE >
Gen Z and Millennial Sock Shoppers Go Toe to Toe
Gen Z and Millennial Sock Shoppers Go Toe to Toe
June 08, 2024  |  Retail

It looks like there’s a generational paradigm shift in a key hosiery category — on platforms such as TikTok, viral videos depict a lighthearted sock...

READ MORE >
From Space Oreos to Garfield La-Z-Boys, Retail Brands Go to Hollywood
From Space Oreos to Garfield La-Z-Boys, Retail Brands Go to Hollywood
June 01, 2024  |  Retail

Retail brands are looking to the silver screen to get shoppers excited, so roll out the red carpet for PYMNTS weekender’s roundup of the quirkiest...

READ MORE >
Retailers Heat Up Memorial Day With Holiday Deals and Pop-Ups
Retailers Heat Up Memorial Day With Holiday Deals and Pop-Ups
May 25, 2024  |  Retail

This Memorial Day, in addition to the usual round of holiday weekend sales, many retailers are getting more targeted about how they can insert their...

READ MORE >
Sorry, Mom: Mother’s Day Shoppers Are Waiting to the Last Minute
Sorry, Mom: Mother’s Day Shoppers Are Waiting to the Last Minute
May 11, 2024  |  Retail

Many shoppers are no longer planning out their Mother’s Day gifts weeks in advance — they’re increasingly waiting for the last minute, expecting to have...

READ MORE >