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Coupang’s Loyalty Program Drives Engagement as Company Expands Services
Coupang’s Loyalty Program Drives Engagement as Company Expands Services
November 06, 2024  |  eCommerce

For Coupang founder and CEO Bom Kim, a key customer engagement tool for the multinational eCommerce company is its WOW subscription membership program, which had 14...

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Coupang Q4: Farfetch Acquisition Opens Door to Untapped Luxury Goods Market
Coupang Q4: Farfetch Acquisition Opens Door to Untapped Luxury Goods Market
February 27, 2024  |  eCommerce

Korean eCommerce giant Coupang announced fourth-quarter earnings on Tuesday (Feb. 27), reporting a year of accelerated growth, record profits and a strong cash balance of over...

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