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X Promises Robust Brand-Safety Tools for Advertisers
X Promises Robust Brand-Safety Tools for Advertisers
August 10, 2023  |  Social Commerce

X, the social media platform formerly known as Twitter, will continue rolling out brand-safety tools for advertisers. The platform is committed to free expression while...

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Musk vs Zuckerberg Cage Fight Will Stream on X
Musk vs Zuckerberg Cage Fight Will Stream on X
August 06, 2023  |  Social Commerce

If you want to watch Elon Musk fight Mark Zuckerberg, you’ll need an X account. Musk said Sunday (Aug. 6) that his planned and still unscheduled...

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What If: Elon Musk’s X Becomes the Next Super App?
What If: Elon Musk’s X Becomes the Next Super App?
August 03, 2023  |  financial apps

Super apps like Alibaba’s Alipay and Tencent’s WeChat have become super successful in Asia. Their market dominance in turn has made Western entrepreneurs “super” interested...

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Meta’s Twitter Rival App Threads Rolls Out Major Updates
Meta’s Twitter Rival App Threads Rolls Out Major Updates
July 28, 2023  |  Meta

Threads has lost over half of its users since its launch this month. To staunch the hemorrhaging, Meta rolled out its first major update of...

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X Offers Discounts and Incentives to Win Back Advertisers
X Offers Discounts and Incentives to Win Back Advertisers
July 25, 2023  |  Social Commerce

X, the social media platform formerly known as Twitter, is reportedly trying to gain back advertisers. The platform is now offering discounted prices and a...

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Twitter’s Iconic Blue Bird Logo Replaced With ‘X’
Twitter’s Iconic Blue Bird Logo Replaced With ‘X’
July 24, 2023  |  Social Commerce

On Monday (July 24), Twitter officially pulled the trigger on an ambitious rebranding effort spearheaded by its multibillionaire owner, Elon Musk. After months of speculation,...

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Musk to ‘Bid Adieu’ to Twitter’s Longtime Bird Logo
Musk to ‘Bid Adieu’ to Twitter’s Longtime Bird Logo
July 23, 2023  |  Social Commerce

Twitter’s iconic bird logo could soon fly the coop. Owner Elon Musk said Sunday (July 23) that the social media platform would soon swap the blue...

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Fidelity Slashes Value of Its Twitter Stake Once Again
Fidelity Slashes Value of Its Twitter Stake Once Again
May 31, 2023  |  Investments

Twitter is now worth a third of the $44 billion Elon Musk paid for it. That’s according to a recent assessment by Fidelity, which has...

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New Twitter CEO’s Goal: Turning Platform to ‘Twitter 2.0’
New Twitter CEO’s Goal: Turning Platform to ‘Twitter 2.0’
May 14, 2023  |  Social Commerce

Twitter’s new CEO says she’s excited to “transform” the social media platform. Linda Yaccarino, named chief executive last week by Twitter owner Elon Musk, tweeted on Saturday (May...

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