YouTube

Amazon Questions Influencers in Crackdown on Paid Reviews
Amazon Questions Influencers in Crackdown on Paid Reviews
December 11, 2024  |  Amazon Commerce

Amazon reportedly started polling influencers about product testimonials they’ve posted on social media. The questionnaires, sent to influencers and dealing with reviews appearing on YouTube,...

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Alphabet’s Pichai: AI Drives User Engagement and Growth; Monetization to Follow
Alphabet’s Pichai: AI Drives User Engagement and Growth; Monetization to Follow
October 29, 2024  |  Earnings

Alphabet held its quarterly earnings call today (Oct. 29) and like the past few such events the content was more about AI than it was...

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Instacart Expands Shoppable TV Partnership With Roku
Instacart Expands Shoppable TV Partnership With Roku
October 09, 2024  |  eCommerce

Instacart says it is expanding its advertising partnership with streaming TV platform Roku.  As the food delivery company noted in a news release Wednesday (Oct....

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AI Explained: Inside the World of Datasets
AI Explained: Inside the World of Datasets
September 09, 2024  |  Artificial Intelligence

Artificial intelligence datasets form the bedrock of modern systems. As tech giants and researchers push the boundaries of machine capabilities, the data they use quietly...

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Shopify and YouTube Expand Video Offering to More Merchants
Shopify and YouTube Expand Video Offering to More Merchants
August 20, 2024  |  eCommerce

Thousands of additional brands that use Shopify can now make their products available for creators to tag in shopping-related videos on YouTube. YouTube and Shopify...

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Social Commerce Shoppers Pick Instagram for Apparel, TikTok for Beauty
Social Commerce Shoppers Pick Instagram for Apparel, TikTok for Beauty
August 09, 2024  |  Social Commerce

As consumers begin to adopt social media channels to make purchases, PYMNTS Intelligence found which apps shoppers are turning to for different kinds of retail...

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Alphabet Touts Organic AI Development in Q2 Earnings Beat
Alphabet Touts Organic AI Development in Q2 Earnings Beat
July 23, 2024  |  Earnings

Search. Cloud. AI. It was a winning combination for Google’s parent Alphabet in Q1 and it worked again in Q2, as reported in the company’s...

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Half of All Influencers Peak at $15K Per Year
Half of All Influencers Peak at $15K Per Year
June 18, 2024  |  Social Commerce

You can make money as a social media influencer. But maybe not enough to get by. A report Monday (June 17) evening by The Wall...

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Instacart Extends Retail Media Data to YouTube, Powering Shoppable Ads
Instacart Extends Retail Media Data to YouTube, Powering Shoppable Ads
June 17, 2024  |  eCommerce

Instacart has partnered with YouTube to make the video platform’s ads shoppable. In this pilot, select consumer packaged goods (CPG) brand partners of Instacart will...

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