Retailers are beginning to deliver to consumers’ homes or ramping up their ability to do so during the coronavirus crisis. Adore Me has made its in-home lingerie delivery service a higher priority, while Caviar has doubled down on its business model. And in brick-and-mortar retail, the gap between essential and non-essential retail continues to grow as deep discounters and dollar stores bring on more stores, employees and revenue. All this, Today in Data.
Data:
2018: The year Adore Me launched its Elite try-at-home service.
220 percent: Growth of Adore Me’s try-at-home segment from 2018 to 2019.
30 percent: Share of Adore Me’s new customers who typically choose to shop via the try-at-home Elite model.
$20M: Amount that Caviar has earmarked to promote its member restaurants.
$2: The hourly pay increase that Big Lots gave its workers.