Flexible Payouts Prove Tempting Way To Capture Loyalty of Latin American Gig Workers
Latin America’s gig economy is set to expand rapidly, with workers seeking out flexible job opportunities — and flexible payment options that marry cash’s liquidity with digital tools’ convenience. In the latest Digitizing Payments In Latin America Playbook, a PYMNTS and Kushki collaboration, rideshare company Cabify’s Ruth Sosa explains how offering payment tools that balance cash and digital’s strengths is crucial for gig platforms to gain workers’ loyalty.