Report: Mobile Innovations Are Now The Centerpiece Of QSRs’ Digital Strategies
When Blaze Pizza’s digital orders grew 150 percent year over year in just one week during the pandemic, the fast casual chain knew it had to overhaul its mobile experience or lose customers. In the Order To Eat Tracker, a PYMNTS and Paytronix collaboration, Blaze’s Vincent Szwajkowski details how innovations such as app-only menu items and mobile-oriented rewards helped the chain meet patrons’ new needs.