Subscription Commerce

The Role of Flexible Refunds in Driving Subscriber Growth Sometimes the less obvious things become some of the most important. In the Subscription Commerce Tracker, a PYMNTS and Vindicia collaboration, Alvaro De La Rocha, of themed subscription box provider Bespoke Post, explains how curated product offerings and flexible refund options can help companies grow and even bring in new business.
Inside the December Tracker
  • An interview with Alvaro De La Rocha, chief marketing officer at Bespoke Post, on how to strategize for growth as consumers look to tighten their subscription service budgets
  • The latest subscription commerce headlines, including how 60% of subscribers are worried about the rising costs of video and audio streaming services and how Disney+ is leveraging promotions and bundled services to expand its reach
  • A Deep Dive analyzing how service providers can work to stand out among competitors in the saturated subscription commerce space

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