Aarp news and trends

Google, AARP Partner to Give Seniors Tech Skills
Technology // January 26, 2022

The AARP Foundation has joined forces with Google’s philanthropy arm, Google.org, to help older workers gain digital skills. As CNBC reported Wednesday (Jan. 26), the project will focus on women and people of color, initially targeting 25,000 people in Arizona, Georgia, Illinois, Louisiana, North Carolina,...

AARP’s AgeTech Collaborative Drives Innovation for Seniors While Tapping $8.3T Market
Technology // December 22, 2021

Drawing the attention of tech firms to what it estimates is an $8.3 trillion market, AARP recently launched AgeTech Collaborative™ to drive tech innovation for seniors. Among the key partners at launch are Cooley, QED Investors, Walgreens and T. Rowe Price. In a statement, the...

Social Data’s Impact On CU Member Personalization
Credit Unions // June 19, 2019

In the competitive financial industry, credit unions (CUs) remain popular banking options, with a recent CUNA Mutual Group report estimating that 324,000 consumers joined CUs in March 2019. To stay competitive, many CUs are turning to data analytics to improve their operations in a number...

Amazon Targets Senior Healthcare With Talks With AARP
Amazon // March 21, 2018

Amazon has been meeting with AARP about sharing research and working together on technology for older consumers. According to CNBC, the eCommerce giant has been talking to AARP, an interest group focusing on people over 50, since 2015. Without going into too much detail, Amazon’s...

Interviews & Exclusives
BNPL Regulation Debate Heats Up as Comment Period Closes

July 31, 2024
Klarna argues for a bespoke regulatory framework, while AARP supports the rule, emphasizing the need for consumer protections as buy now, pay later (BNPL) usage grows among older Americans. Time has expired for companies looking to comment on the Consumer Financial Protection Board’s (CFPB) interpretive ruling on BNPL plans. With the CFPB holding options open […]

Quick Reads
Google, AARP Partner to Give Seniors Tech Skills

January 26, 2022
The AARP Foundation has joined forces with Google’s philanthropy arm, Google.org, to help older workers gain digital skills. As CNBC reported Wednesday (Jan. 26), the project will focus on women and people of color, initially targeting 25,000 people in Arizona, Georgia, Illinois, Louisiana, North Carolina, Pennsylvania, South Carolina and Texas. Google will provide $10 million […]

Amazon Targets Senior Healthcare With Talks With AARP

March 21, 2018
Amazon has been meeting with AARP about sharing research and working together on technology for older consumers. According to CNBC, the eCommerce giant has been talking to AARP, an interest...

Today In Data: AARP’s Report On Seniors’ FinTech Contributions

April 21, 2017
The FinTech industry is set to see a major boom in funds over the next five years from those in the 50+ age range. Through the AARP‘s latest research, it was...

AARP Report Finds People 50+ To Generate $83B For Fintech Over Next Five Years

April 21, 2017
New research released by the AARP shows the significant impact that people ages 50 and older will have on FinTech — generating $83 billion in revenue over the next five years...