Experts estimate that total fraud losses in 2018 totaled $3.9 trillion, an increase of 49.5 percent over the last 10 years. Fraud takes many forms, from account takeover attacks to identity theft. But ad fraud might be one of the most insidious types. It’s also...
Facebook is a giant in the ad game, with 2.3 billion active monthly users and $16.6 billion in quarterly advertising revenue. However, its omnipresence makes it a honeypot for fraudsters. In this month's Digital Fraud Tracker, PYMNTS talks with Rob Leathern, Facebook’s director of product...
Digital fraud continues to be one of the most pressing issues that marketplaces face today. Experts estimate that total fraud losses in 2018 totaled $3.9 trillion — an increase of 49.5% over the last 10 years. However, there is no consistent way of measuring fraud,...
Google, the FBI and White Ops, along with a handful of cybersecurity companies, recently collaborated to shut down a digital ad fraud scam that used 1.7 million computers to generate fake clicks. According to a report in The Hacker News, the fake clicks were used...
August 29, 2019
Digital fraud continues to be one of the most pressing issues that marketplaces face today. Experts estimate that total fraud losses in 2018 totaled $3.9 trillion — an increase of 49.5% over the last 10 years. However, there is no consistent way of measuring fraud, as many victims are either unaware that they have been […]
April 28, 2017
Although it’s still in its infancy stage of being used outside of the financial arena, blockchain technology is slowly showing signs of impacting other industries. On the tip of everyone’s...
November 28, 2018
Google, the FBI and White Ops, along with a handful of cybersecurity companies, recently collaborated to shut down a digital ad fraud scam that used 1.7 million computers to generate fake clicks. According to a report in The Hacker News, the fake clicks were used to trick online advertisers for years and make tens of […]
January 04, 2018
Uber got slapped with a lawsuit from a British mobile advertising agency, aiming to get the ride-hailing company to pay bills that the firm claims amount to millions of dollars....
September 20, 2017
Uber has filed a lawsuit against Fetch Media, accusing the mobile ad company of improper billing for fraudulent ads and falsely taking credit for app downloads. According to Adweek, the...
December 23, 2016
Methbot, an ad fraud infrastructure that can host legitimate videos and serve them to 300 million fake viewers per day, has raked in around $180 million in the past few...
