Ad Space news and trends

Target Seeks To Purchase Digital Ad Firm

May 26, 2019
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Target Seeks To Purchase Digital Ad Firm

May 26, 2019
Target is reportedly in discussions with Triad Retail Media, the retail advertiser owned by WPP PLC, to acquire it. The Wall Street Journal, citing people familiar with the matter, reported the deal is aimed at increasing Target’s digital advertising efforts.  Triad’s main business is selling advertising space on the websites of retailers and helping brands […]