Amazon Prime Days and Walmart+ Week showed high participation this year. Consumers engaged more when they saw better bargains during the world’s top two retailers’ deal days. Data finds that customers who participated in July’s sales events were primarily motivated by the deals and savings...
What happens when you throw a party and nobody comes? Certainly, it can be a disappointing and disheartening experience — yet still it presents an opportunity to learn, grow and find new ways to connect. Although that is not exactly what happened with Walmart+ Week,...
Hooking consumers with the privileges of subscription membership is worth offering trial giveaways for Amazon and Walmart. Ahead of July’s savings extravaganza, Amazon and Walmart are increasing free subscriptions or trial offers for their membership programs, Amazon Prime and Walmart+. With the intent of luring...
July 28, 2023
Amazon Prime Days and Walmart+ Week showed high participation this year. Consumers engaged more when they saw better bargains during the world’s top two retailers’ deal days. Data finds that customers who participated in July’s sales events were primarily motivated by the deals and savings promised by both retailers. Bargains were a key driver for […]
July 07, 2023
Hooking consumers with the privileges of subscription membership is worth offering trial giveaways for Amazon and Walmart. Ahead of July’s savings extravaganza, Amazon and Walmart are increasing free subscriptions or...
July 16, 2024
The first hours of Amazon’s Prime Day reportedly saw sales outpacing those of last year’s event. During the first seven hours of the event on Tuesday (July 16), sales were up almost 12%, Bloomberg reported Tuesday, citing data from Momentum Commerce, which manages Amazon sales on behalf of brands and generates about $7 billion in […]
