The most popular time of the day when people drink coffee isn’t just a factoid: It’s a viable marketing strategy. When the iconic Great Atlantic & Pacific Tea Company (A&P) was looking to brand its bulk Brazilian coffee in 1919, it asked consumers when they...
In recent Amazon news, AmazonBasics — Amazon’s private label retail merchandise brand — made news as a “spearhead” of the company’s private brands, according to reports from retail news provider Chain Store Age. AmazonBasics — despite sharing the proprietary product category with the Amazon Echo, Dot, Wickedly Prime snacks,...
September 30, 2018
Amazon is reportedly getting into the online mattress business, entering a market in which a handful of startups are trying to dominate. According to a report, AmazonBasics firm mattress, which sells starting at $130, was found by TJI Research late last week. The firm monitors the list of more than 120 private label Amazon brand products […]
October 02, 2017
In recent Amazon news, AmazonBasics — Amazon’s private label retail merchandise brand — made news as a “spearhead” of the company’s private brands, according to reports from retail news provider Chain Store Age....