As consumers, especially younger generations, grow accustomed to having their needs met at a rapid pace, Ahold Delhaize USA is seeing shoppers be less loyal to specific brands. In an interview with PYMNTS, Bobby Watts, SVP executive lead at the grocery giant’s AD Retail Media...
When looking for deals online, grocery shoppers want the reassurance of buying from familiar, trusted companies, but they may be willing to sacrifice their loyalty to any given brand in order to get the best bargain. In an interview with PYMNTS, Louise Fritjofsson, co-founder of...
Coke or Pepsi? The perennial debate takes a new twist in the price negotiation battle between retailers and global food giants. Carrefour has decided to stop stocking PepsiCo products in France, including Pepsi, Lay’s chips, and 7Up, citing their increased costs. While this decision aligns...
A growing number of retailers have introduced fees for online returns, and whenever a retailer adopts this strategy, it typically elicits a robust response from consumers. However, this approach comes with its own set of advantages and disadvantages. Benefits of Return Fees Imposing fees on...
November 11, 2024
Zillennials — who were born between 1991 and 1999 — are reshaping the retail market with a blend of millennial values and Generation Z’s tech-savviness. A PYMNTS Intelligence report, “What Makes Zillennials Shop,” examines this cohort as it drives change with a mix of brand loyalty, deal-seeking and values-driven purchases. Influenced by social proof and […]
August 13, 2024
As consumers, especially younger generations, grow accustomed to having their needs met at a rapid pace, Ahold Delhaize USA is seeing shoppers be less loyal to specific brands. In an...
April 16, 2024
When looking for deals online, grocery shoppers want the reassurance of buying from familiar, trusted companies, but they may be willing to sacrifice their loyalty to any given brand in...
September 11, 2023
In the past few years, grocery stores have significantly transformed, expanding beyond their traditional role as food suppliers. They have evolved into comprehensive shopping destinations, offering many products, including beauty...
March 09, 2018
A new report from Consumer Intelligence Research Partners (CIRP) reveals that when it comes to customer loyalty, Android users have iOS customers beat. According to TechCrunch, the research firm found that when it comes to U.S. customers who remain with their operating system when upgrading their smartphones, Android’s brand loyalty has remained consistently high since […]
