Brightloom news and trends

Amazon Veteran Named President Of Brightloom
Partnerships / Acquisitions // October 09, 2019

Customer experience and engagement platform Brightloom announced two new executive team hires in a press release on Tuesday (Oct. 8). Ben Straley signs on as president and chief product officer, and Brian Zimmer joins as chief technology officer, the company said. “I am thrilled that...

Brightloom’s Adam Brotman On Building A Better (Digital) QSR
Innovation // August 01, 2019

Restaurant operators are waking up to the fact that they need to bring more digital and mobile oomph to their operations, lest they lose customers or fail to gain new ones in one of the most fiercely competitive fields of retail out there. But desiring...

Digital Restaurant Payment Platform Announces Starbucks Integration
Mobile // July 23, 2019

Brightloom, formerly eatsa, has rebranded itself as an integrated digital platform for restaurants. The company is offering a complete end-to-end, cloud-based software-as-a-service platform, allowing any restaurant to provide its own mobile engagement, loyalty and omnichannel digital ordering offerings to its guests. Along with the rebrand...

Interviews & Exclusives
Brightloom CEO Says Smart Segmentation Can Boost Restaurants’ ‘Most Important KPI’

July 15, 2021
For all restaurants, recovery from the devastating effects of the COVID-19 pandemic has been an uphill battle. However, not every restaurant’s hill has been equally steep. Restaurants that were able to take advantage of the accelerated digital shift to eCommerce brought on by the pandemic have had the opportunity to build online relationships with their […]

Brightloom’s Adam Brotman On Building A Better (Digital) QSR

August 01, 2019
Restaurant operators are waking up to the fact that they need to bring more digital and mobile oomph to their operations, lest they lose customers or fail to gain new...

Quick Reads
Amazon Veteran Named President Of Brightloom

October 09, 2019
Customer experience and engagement platform Brightloom announced two new executive team hires in a press release on Tuesday (Oct. 8). Ben Straley signs on as president and chief product officer, and Brian Zimmer joins as chief technology officer, the company said. “I am thrilled that Ben and Brian are joining our executive team,” said Brightloom […]

Digital Restaurant Payment Platform Announces Starbucks Integration

July 23, 2019
Brightloom, formerly eatsa, has rebranded itself as an integrated digital platform for restaurants. The company is offering a complete end-to-end, cloud-based software-as-a-service platform, allowing any restaurant to provide its own...