Bumble news and trends

Tinder and Other Dating Apps Test AI ‘Wingman’ Concept
artificial intelligence // September 01, 2024

Would you trust AI to act as your wingman/wingwoman out in the dating world? Online dating apps like Tinder, Grindr and Bumble certainly hope so, according to a report Friday (Aug. 30) by the Financial Times (FT), which said these companies are building/testing artificial intelligence...

Dating Apps Try to Woo Gen Z Women Amid Threats and Scams
Connected Economy // May 26, 2024

Dating apps have reportedly begun considering new features as younger women sour on their services. As the Financial Times (FT) reported Sunday (May 26), companies like Bumble and Match are planning to also increase content moderation and introduce other tools to improve women’s experiences, amid a rise in unsolicited material and...

Match Group Forecasts Revenue Below Analyst Estimates
Earnings // May 07, 2024

In a challenging market environment, Match Group, the parent company of dating apps Tinder, Hinge and OkCupid, is reportedly expecting lower than estimated quarterly revenue. The Dallas-based company has been grappling with weaker discretionary spending by users amid an uncertain economy, Reuters reported Tuesday (May 7). Match Group said Tuesday that its revenue...

Bumble Taps AI to Take Sting Out of Catfishing
Authentication // February 05, 2024

Bumble is employing artificial intelligence (AI) to ensure its dating profiles aren’t, well, artificial. “Our most recent research made one thing very clear: our members are anxious about the authenticity of their matches,” the company said Monday (Feb 5). “Worldwide, respondents cited fake profiles and the risk...

Interviews & Exclusives
New Bumble CEO Wants to Personalize Subscriptions to Reach Gen Z Singles

November 08, 2023
In an effort to get Generation Z consumers paying for its dating app, Bumble is rolling out subscription plans that are shorter-term and more personalized. On a call with analysts Tuesday (Nov. 7) discussing its third-quarter 2023 financial results, Whitney Wolfe Herd, the company’s founder and CEO (who will soon transition to executive chair) noted that […]

Musk’s X Sets Sights on Dating as Half of Urban Consumers Use Apps to Find...

October 30, 2023
While social media apps remain the primary means for consumers to connect with friends and family online, the adoption of dating apps is growing at a faster pace, with an...

Subscription Businesses Test New Pricing Models to Curb Membership Churn

August 30, 2023
The flexibility of the platform subscription model is being put to the test. And to staunch churn and keep new customers coming on board, tweaking the pricing of what’s on...

Dating Apps Test Higher-Priced Tiers to Find Love Amid Decline in Paying Users

August 29, 2023
In a bid to increase revenue and cater to more intentional daters, dating apps such as Tinder, Bumble, and Grindr are testing the waters with higher-priced subscription tiers, with additional features such as unlimited...

Quick Reads
Tinder and Other Dating Apps Test AI ‘Wingman’ Concept

September 01, 2024
Would you trust AI to act as your wingman/wingwoman out in the dating world? Online dating apps like Tinder, Grindr and Bumble certainly hope so, according to a report Friday (Aug. 30) by the Financial Times (FT), which said these companies are building/testing artificial intelligence (AI) tools that can generate icebreakers and offer feedback on […]

Dating Apps Try to Woo Gen Z Women Amid Threats and Scams

May 26, 2024
Dating apps have reportedly begun considering new features as younger women sour on their services. As the Financial Times (FT) reported Sunday (May 26), companies like Bumble and Match are planning to also increase content...

Match Group Forecasts Revenue Below Analyst Estimates

May 07, 2024
In a challenging market environment, Match Group, the parent company of dating apps Tinder, Hinge and OkCupid, is reportedly expecting lower than estimated quarterly revenue. The Dallas-based company has been grappling with weaker discretionary spending by users...

Bumble Taps AI to Take Sting Out of Catfishing

February 05, 2024
Bumble is employing artificial intelligence (AI) to ensure its dating profiles aren’t, well, artificial. “Our most recent research made one thing very clear: our members are anxious about the authenticity of their...