C2pa news and trends

Adobe, Microsoft Lead Coalition to Source Origin of AI Content
Artificial Intelligence // October 11, 2023

Fake news is getting more real, and so is the problem for companies and their audiences. That’s because as the capabilities of generative artificial intelligence (AI) advance, the images and media that the models are able to produce are becoming more realistic, making it more...

Interviews & Exclusives
Adobe, Microsoft Lead Coalition to Source Origin of AI Content

October 11, 2023
Fake news is getting more real, and so is the problem for companies and their audiences. That’s because as the capabilities of generative artificial intelligence (AI) advance, the images and media that the models are able to produce are becoming more realistic, making it more and more challenging to discern what is real and what […]

Quick Reads
TikTok to Automatically Label AI-Generated Content Uploaded From Other Platforms

May 09, 2024
TikTok has begun automatically labeling artificial intelligence (AI)-generated content (AIGC) when that content is uploaded from certain other platforms. The social media platform has done this by partnering with the Coalition for Content Provenance and Authenticity (C2PA) and implementing that group’s Content Credentials technology, TikTok said in a Thursday (May 9) press release. “AI enables […]