Caper Cart news and trends

Retailers Expand Smart Cart Adoption to Boost Self-Checkout and Lower Theft
Retail // March 26, 2024

Across continents, more retailers are adopting smart carts to lower their labor costs without driving up shrink. Instacart and Associated Wholesale Growers (AWG) shared Monday (March 25) that they have expanded their partnership to offer more direct access to the former’s eCommerce and same-day delivery solutions across the latter’s member...

Instacart Brings Digital Marketing to Brick-and-Mortar as CPG Ads Get Smarter
Retail // January 08, 2024

With grocery brands looking for more personalized, targeted ways to reach shoppers, Instacart is enabling in-store digital marketing with smart cart advertising. The grocery aggregator announced Monday (Jan. 8) that it is pilot testing ads on the screens of its Caper Cart smart shopping carts,...

Interviews & Exclusives
Instacart Brings Digital Marketing to Brick-and-Mortar as CPG Ads Get Smarter

January 08, 2024
With grocery brands looking for more personalized, targeted ways to reach shoppers, Instacart is enabling in-store digital marketing with smart cart advertising. The grocery aggregator announced Monday (Jan. 8) that it is pilot testing ads on the screens of its Caper Cart smart shopping carts, enabling real-time targeted messaging, at Bristol Farms stores in Southern […]