Cash Back news and trends

CFPB Report Shows Kroger, Dollar Tree and Others Charging Fees for Cash-Back Transactions
Consumer Finance // August 27, 2024

A new report released Tuesday (Aug. 27) from the U.S. Consumer Financial Protection Bureau (CFPB) sheds light on a growing trend: Major retailers are now imposing fees on customers seeking cash back through debit and prepaid card transactions. This shift comes as bank branch closures...

Flipkart Launches UPI Payment App Offering Cashback Rewards
Loyalty & Rewards // June 26, 2024

Walmart-owned Indian eCommerce firm Flipkart has launched a Unified Payments Interface (UPI) payment app that offers up to 5% cashback on purchases. The new super.money app is available on the Google Play store. “Unlike other UPI apps, we’ll never offer you useless coupons, scratch cards or coins,”...

Rakuten to Launch Exclusive Membership Program for Designer Brands
Retail // May 30, 2024

Rakuten, the cashback shopping platform, has announced the upcoming launch of Rakuten+, a membership program created specifically for designer brands. This program aims to connect these brands with select, highly engaged Rakuten members, offering them access to the most loyal and active shoppers of designer...

Wells Fargo Launches Business Credit Card With Cash Rewards
B2B Payments // May 10, 2024

Wells Fargo has launched a business credit card designed to provide easy-to-understand cash rewards. The new Signify Business Cash Worldwide Elite Mastercard offers unlimited 2% cash rewards on business purchases, with no annual fee and no caps or categories to track, the financial services company said in a...

Interviews & Exclusives
Cash-Back Deals Could Drive Consumer Adoption of Pay by Bank

February 26, 2024
Amid consumer hesitation to adopt account-to-account (A2A) payments, cash-back incentives could go a long way toward driving use. By the Numbers The PYMNTS Intelligence study “Tracking the Digital Payments Takeover: Consumer Familiarity Controls Account-to-Account Payment Growth” drew from a survey of more than 3,300 U.S. consumers to discover how they engage with A2A payment options. […]

RetailMeNot Says Consumers Start With Deals and Stay for Brands or Retailers

January 11, 2024
In the narrative of the retail scene, the consistent theme over the last two years has been the influence of inflation on consumer spending. However, this impact extends beyond the...

Cash Back Drives Restaurant Spending for Deal Seekers

September 19, 2023
As restaurants look to reach new consumers and build loyalty, card-linked offers can go a long way, PYMNTS Intelligence reveals. By the Numbers According to the report “Leveraging Item-Level Receipt...

Walmart Takes First Step to Launching Digital Bank With One

September 14, 2022
Retail banking, indeed.  In the most literal sense. In a move that is not a surprise  — but is a seismic shift in financial services, nonetheless — Walmart is branching...

Quick Reads
PayPal Tackles In-Store Payments With ‘PayPal Everywhere’

September 05, 2024
PayPal is integrating its debit card with Apple Wallet to enter the in-store payment arena. The company announced its omnichannel “PayPal Everywhere” solution Thursday (Sept. 5), and with it an expansion of its rewards program, letting users pick a monthly category of spending, such as groceries or clothing, to receive 5% cash back. “E-commerce has obviously been one of the […]

Flipkart Launches UPI Payment App Offering Cashback Rewards

June 26, 2024
Walmart-owned Indian eCommerce firm Flipkart has launched a Unified Payments Interface (UPI) payment app that offers up to 5% cashback on purchases. The new super.money app is available on the Google Play...

Rakuten to Launch Exclusive Membership Program for Designer Brands

May 30, 2024
Rakuten, the cashback shopping platform, has announced the upcoming launch of Rakuten+, a membership program created specifically for designer brands. This program aims to connect these brands with select, highly...

Wells Fargo Launches Business Credit Card With Cash Rewards

May 10, 2024
Wells Fargo has launched a business credit card designed to provide easy-to-understand cash rewards. The new Signify Business Cash Worldwide Elite Mastercard offers unlimited 2% cash rewards on business purchases, with no annual...