You better eat your Wheaties. At an average of $3.74 a box, even with Russell Wilson or Serena Williams on the cover, it has been a staple of the General Mills cereal business as it competes for shelf space along with Kellogg’s Corn Flakes, Cheerios...
Cold breakfast cereal made its official entrance into the American diet in 1863 when it was invented by James Caleb Jackson, in the form of a product he called granula. But cereal’s heyday didn’t really begin until the second half of the 20th century, when...
Watching fish swim is an inherently relaxing activity. It’s why there are cable networks that showcase nothing but footage from inside fish tanks . Owning fish, however, is not the same as watching fish. Because although watching those fishy friends swim is relaxing, the reality...
Millennials as a generation are probably the most speculated and talked-about generation in human history. A reality that is not entirely unwarranted. There are 75.4 million of them, making the cohort born between 1981 and 2004 the largest living generation of Americans. They are also...
October 02, 2023
Kellanova — the company once known as Kellogg — said the spin-off of its cereal business is official. The company announced Monday (Oct. 2) that it had completed the separation, with WK Kellogg Co. now trading on the New York Stock Exchange, allowing Kellanova to focus on its snack business. Kellogg announced its intent to split […]
