Content Creation news and trends

Best Buy CMO Jennie Weber Says Customers Want Inspiration, Not Information
Retail // July 24, 2024

As Best Buy looks to turn its sales around, the electronics retailer is rethinking its relationship to its customers as shoppers’ expectations have evolved, prioritizing providing inspiration over product education. The retailer announced Tuesday (July 23) a range of branding and user experience changes. This...

Captions Raises $60 Million for AI-Powered Video Creation Platform
Investments // July 09, 2024

Captions has raised $60 million in a Series C funding round to invest in its generative artificial intelligence (GenAI) platform for creating and editing video. The company will use the new funding to grow its machine learning (ML) team and continue investing in its in-house...

Tech Giants’ AI Audio Revolution: A Boon for Business?
artificial intelligence // June 20, 2024

Google DeepMind’s latest trick? Giving artificial intelligence (AI)-generated videos a voice. The tech behemoth has unveiled a video-to-audio tool that could revolutionize content creation. By marrying pixels with text prompts, it creates soundtracks, effects and even dialogue for AI-generated clips. Experts say that AI-created videos...

Luma AI Debuts ‘Dream Machine’ for Rapid Video Creation
artificial intelligence // June 13, 2024

Artificial intelligence startup Luma AI unveiled a tool that can generate realistic video footage from a few lines of text, opening up new possibilities for rapid video creation. The company’s “Dream Machine” platform, now available to the public, allows anyone to type in a descriptive...

Interviews & Exclusives
Meta Goes to the GenAI Movies to Help Retailers Improve Online Sales

October 08, 2024
Meta’s new Movie Gen artificial intelligence (AI) video creation tool could level the playing field for small businesses in the digital marketplace, experts say.  Movie Gen joins an expanding list of AI-powered video generation tools. In recent months, several major players have introduced or enhanced their offerings in this space. Industry analysts predict Movie Gen’s […]

Merriam-Webster’s Words of the Year Reflect Growing Impact of AI

November 28, 2023
The very phrase artificial intelligence (AI) itself promises two things: intelligence and artificiality. And while it is the leverageable machine intelligence that businesses and organizations want, it is the inherent artificiality of...

Patreon Chips Away At Digital Content Creator Stigma

April 23, 2021
For artists, especially those with commercial ambitions, only a chosen few get to the big show. It was a frustrating fact for many in the analog era as a few...

Quick Reads
Captions Raises $60 Million for AI-Powered Video Creation Platform

July 09, 2024
Captions has raised $60 million in a Series C funding round to invest in its generative artificial intelligence (GenAI) platform for creating and editing video. The company will use the new funding to grow its machine learning (ML) team and continue investing in its in-house research efforts and technical infrastructure, Captions said in a Tuesday […]

Adobe Launches AI-Powered Mobile App for Creating Content

April 18, 2024
Adobe has launched a new Adobe Express mobile app that uses Adobe Firefly generative artificial intelligence (GenAI) to facilitate content creation. The new mobile app enables users to design and...

AI Firm Veritone Extends Amazon, AWS Partnerships

August 05, 2022
Artificial intelligence (AI) company Veritone is extending its partnership with Amazon and Amazon Web Services (AWS) to support its media and entertainment customers. According to a Thursday (Aug. 4) news...

Facebook Won’t Introduce Revenue Share Until 2023

June 07, 2021
Facebook CEO Mark Zuckerberg has rolled out new ways for creators to monetize their work, per a Facebook post and press release emailed to PYMNTS. Zuckerberg announced in a post...