Credit unions have spent decades cementing loyalty among consumers, so much so that a majority of consumers wouldn’t switch for another type of financial institution. However, in the age of FinTech upstarts, CU execs should beware complacency. In the latest Data Drivers, PSCU CEO Chuck Fagan...
Credit union (CU) customers are more than just customers: They are members of a wider community. This sense of belonging and inclusion is precisely why consumers gravitate toward CUs. In fact, 65 percent of CU members choose to bank with their respective CUs because they...
March 12, 2020
Credit unions (CU) members have a reputation of being loyal to their financial institution (FI) — and not without reason. CU members, by and large, are happier than most financial consumers are with their primary FIs, with 88.5 percent saying they are very or extremely satisfied with their CUs’ performance. This compares to just 80.5 […]
January 29, 2019
Credit unions have spent decades cementing loyalty among consumers, so much so that a majority of consumers wouldn’t switch for another type of financial institution. However, in the age of FinTech...