Customer Loyalty Programs news and trends

Business Cry Foul Over California’s New Data Privacy Law
Data // July 02, 2018

California’s new consumer privacy law is facing a backlash from businesses around the U.S. which contend the law will hurt all sorts of companies, whether it’s retailers or customer loyalty programs. The Wall Street Journal, citing businesses, reported lots of companies last week were figuring...

Interviews & Exclusives
Paytronix CEO: McDonald’s Rewards Program May Not Be The Latecomer It Seems to Be

July 07, 2021
McDonald’s may seem like a latecomer to the digital loyalty game, but it may be a little more complicated than that. The company announced in late June that it will be rolling out its MyMcDonald’s Rewards loyalty program nationwide on Thursday (July 8). Many of the chains’ competitors’ rewards programs have been up and running […]

Quick Reads
Business Cry Foul Over California’s New Data Privacy Law

July 02, 2018
California’s new consumer privacy law is facing a backlash from businesses around the U.S. which contend the law will hurt all sorts of companies, whether it’s retailers or customer loyalty programs. The Wall Street Journal, citing businesses, reported lots of companies last week were figuring out what they have to do to have stronger privacy […]