D2c/page/6 news and trends

How the ‘Shopify of Gaming’ Is Helping Developers Go Direct to Consumer
Payments Innovation // November 27, 2024

The seeds were sown long ago for Chris Faught, CEO of Neon, to create a direct-to-consumer (D2C) platform for the gaming industry in 2022. He had been a gamer for his whole life and had been fascinated by the business and developer angles. And through...

From Sneaker Obsession to D2C Success: How Richard Brown Built Proof Culture
Retail // November 15, 2024

Proof Culture founder and CEO Richard Brown’s love of sneakers began long before he ever thought of turning his passion into a direct-to-consumer business. He vividly remembers the thrill of getting his first pair of LA Gears when he was a kid, carefully laying them...

Zaelab Acquires Trellis to Bolster B2B eCommerce Offerings
Acquisitions // November 04, 2024

Digital commerce company Zaelab has acquired B2B-focused digital commerce and marketing solutions agency Trellis. The acquisition bolsters Zaelab’s service offerings in several areas, the company said in a news release Monday (Nov. 4). “With Trellis’ deep expertise in Direct-to-Consumer (‘D2C’) and Marketplace channels, Zaelab will now have the enhanced capability...

43% of Gen Z Consumers Prefer Buying Direct From Brands
Retail // October 11, 2024

As younger consumers reshape the retail landscape, their motivations, preferences, and behaviors provide invaluable insights for brands and retailers striving to stay ahead. A PYMNTS Intelligence report, “The Online Features Driving Consumers to Shop With Brands, Retailers or Marketplaces,” a collaboration with Adobe, analyzes the...

Interviews & Exclusives
Full Glass Wine Co. Drives Growth With Digital DTC Experience

December 17, 2024
In the wine retail industry, where tradition blends with innovation, Full Glass Wine Co. is changing how consumers discover and purchase wine. Founded in 2023, the brand acquisition and management firm has introduced a fresh approach to the direct-to-consumer (D2C) wine market, focusing on digital engagement, technology and personalized experiences. The company’s rapid growth, marked […]

43% of Gen Z Consumers Prefer Buying Direct From Brands

October 11, 2024
As younger consumers reshape the retail landscape, their motivations, preferences, and behaviors provide invaluable insights for brands and retailers striving to stay ahead. A PYMNTS Intelligence report, “The Online Features...

Can Levi’s Win the D2C Game? Brand Bets Big on Direct Connection With Consumers

October 07, 2024
Levi Strauss & Co. is evaluating the possible sale of its Dockers brand amid its transformation to a direct-to-consumer (D2C)-first retailer. Once a dominant name in khakis, Dockers has struggled...

With New CEO, Can Nike Just Do It Again? Not This Year

October 01, 2024
The consequences of its flawed direct-to-consumer (D2C) strategy continue to haunt Nike. As reported Tuesday (Oct. 1), the company’s revenue showed weakness across all channels as it tried to curry...

Quick Reads
Zaelab Acquires Trellis to Bolster B2B eCommerce Offerings

November 04, 2024
Digital commerce company Zaelab has acquired B2B-focused digital commerce and marketing solutions agency Trellis. The acquisition bolsters Zaelab’s service offerings in several areas, the company said in a news release Monday (Nov. 4). “With Trellis’ deep expertise in Direct-to-Consumer (‘D2C’) and Marketplace channels, Zaelab will now have the enhanced capability to support B2B organizations across all major sales channels — […]

Nike Reports Continued Channel Shift From D2C to Wholesale

June 27, 2024
Nike continued its shift from direct-to-consumer (D2C) to wholesale channels over the past three months. During the quarter ended May 31, the footwear, apparel and equipment company’s Nike Direct revenues...

Pfizer Reportedly Plans D2C COVID and Migraine Drug Platform

May 01, 2024
Pharmaceutical giant Pfizer is reportedly creating an online platform selling anti-COVID and migraine medications. The platform, the subject of a Wednesday (May 1) Financial Times (FT) report, comes as drug makers are pushing...

Swap Raises $9 Million to Launch Global eCommerce Platform

April 30, 2024
Swap has raised $9 million in a Series A round to launch its global eCommerce platform designed to facilitate cross-border shipments. The new Swap Global will enable the company to help...