Digital Engagement news and trends

Chipotle’s Loyalty Gamification Drives Record-Breaking Digital Sales
Earnings // July 24, 2024

As restaurants look to boost digital engagement, Chipotle is seeing that its efforts to make online participation more exciting are paying off. The fast-casual restaurant chain, which has more than 3,500 locations across six countries, shared on a call discussing its second quarter financial results,...

How the Generations Navigate the Digital Economy: An 11 Country Perspective
Consumer Insights // July 23, 2024

In an era defined by rapid technological evolution, each generation brings its own distinct approach to digital engagement. This insight emerges from the PYMNTS Intelligence report, “How The World Does Digital,” which dives deep into global generational habits, offering critical guidance for businesses shaping their...

Japan’s Boomers and Seniors Don’t Like Digital. Why That’s a Problem.
Connected Economy // July 19, 2024

In the Land of the Rising Sun, where tradition meets technology, Japan is navigating a digital crossroads. Despite pioneering 3G technology and boasting a vibrant mobile culture, the nation finds itself grappling with a curious paradox: While at the forefront of technological innovation, its digital...

How the World Does Digital: Germany Lags in Digital Engagement
Connected Economy // July 18, 2024

As the largest economy in the European Union, Germany surprisingly ranks near the bottom in digital engagement among the 11 countries studied in PYMNTS Intelligence’s “How the World Does Digital” report, which analyzes the digital behaviors of over 817 million consumers across countries such as...

Interviews & Exclusives
From AI to Esports: Digital Evolution Goes for Gold at Paris Olympics

July 24, 2024
Artificial intelligence (AI) is set to transform the landscape of the 2024 Paris Olympic Games, ushering in a possible wave of technological advancement and operational efficiency. Guided by the International Olympic Committee (IOC) and its Olympic AI Agenda, AI initiatives will encompass protecting athletes from online threats, enriching broadcast experiences with dynamic multilingual highlights and […]

How the Generations Navigate the Digital Economy: An 11 Country Perspective

July 23, 2024
In an era defined by rapid technological evolution, each generation brings its own distinct approach to digital engagement. This insight emerges from the PYMNTS Intelligence report, “How The World Does...

Japan’s Boomers and Seniors Don’t Like Digital. Why That’s a Problem.

July 19, 2024
In the Land of the Rising Sun, where tradition meets technology, Japan is navigating a digital crossroads. Despite pioneering 3G technology and boasting a vibrant mobile culture, the nation finds...

How the World Does Digital: Germany Lags in Digital Engagement

July 18, 2024
As the largest economy in the European Union, Germany surprisingly ranks near the bottom in digital engagement among the 11 countries studied in PYMNTS Intelligence’s “How the World Does Digital”...

Quick Reads
FCC Offers Broadband Subsidies to Narrow ‘Digital Divide’

August 06, 2023
The Federal Communications Commission (FCC) says it wants to make broadband service more affordable. To that end, the commission last week announced plans to offer $75-per-month subsidies for lower-income households in some “high-cost” parts of the U.S. The plan, announced last week, is being run through the government’s Affordable Connectivity Program (ACP), as directed by […]

Impel Raises $104M to Help Car Dealers Improve Digital Engagement

January 19, 2023
Impel has raised $104 million to grow its digital engagement software for automotive manufacturers, dealers and third-party marketplaces. The company will use the new capital to develop new products and pursue...