MikMak, the New York–based startup that is trying to make short infomercials (“minimercials”) the future of commerce, is launching a new feature to help retailers monetize their stories on Instagram and Snapchat. According to TechCrunch, the new product is called Attach and serves as a middleman...
As the eCommerce arena picks up steam, some retailers are still in the midst of making the transition. One of the latest companies to pull eCommerce into focus is Vitamin Shoppe. Now although the supplement company’s direct sales decreased four percent in Q4, its overall...
