Direct To Consumer news and trends

How the ‘Shopify of Gaming’ Is Helping Developers Go Direct to Consumer
Payments Innovation // November 27, 2024

The seeds were sown long ago for Chris Faught, CEO of Neon, to create a direct-to-consumer (D2C) platform for the gaming industry in 2022. He had been a gamer for his whole life and had been fascinated by the business and developer angles. And through...

From Sneaker Obsession to D2C Success: How Richard Brown Built Proof Culture
Retail // November 15, 2024

Proof Culture founder and CEO Richard Brown’s love of sneakers began long before he ever thought of turning his passion into a direct-to-consumer business. He vividly remembers the thrill of getting his first pair of LA Gears when he was a kid, carefully laying them...

Zaelab Acquires Trellis to Bolster B2B eCommerce Offerings
Acquisitions // November 04, 2024

Digital commerce company Zaelab has acquired B2B-focused digital commerce and marketing solutions agency Trellis. The acquisition bolsters Zaelab’s service offerings in several areas, the company said in a news release Monday (Nov. 4). “With Trellis’ deep expertise in Direct-to-Consumer (‘D2C’) and Marketplace channels, Zaelab will now have the enhanced capability...

43% of Gen Z Consumers Prefer Buying Direct From Brands
Retail // October 11, 2024

As younger consumers reshape the retail landscape, their motivations, preferences, and behaviors provide invaluable insights for brands and retailers striving to stay ahead. A PYMNTS Intelligence report, “The Online Features Driving Consumers to Shop With Brands, Retailers or Marketplaces,” a collaboration with Adobe, analyzes the...

Interviews & Exclusives
43% of Gen Z Consumers Prefer Buying Direct From Brands

October 11, 2024
As younger consumers reshape the retail landscape, their motivations, preferences, and behaviors provide invaluable insights for brands and retailers striving to stay ahead. A PYMNTS Intelligence report, “The Online Features Driving Consumers to Shop With Brands, Retailers or Marketplaces,” a collaboration with Adobe, analyzes the evolving dynamics of online shopping, unveiling distinct trends that set […]

Playing for Keeps: Hasbro’s New SVP Tackles Digital-First Future in Toy Industry

August 22, 2024
The toy business isn’t exactly fun and games these days. Amazon and Walmart have compressed the retail picture. The direct-to-consumer (D2C) business is suffering through post-pandemic growing pains and the...

Digital Transformations Help Small Farmers Find National Success

February 26, 2024
Niche markets need to scale their reach, too — and often, eCommerce is best way.  And while the direct-to-consumer (D2C) landscape made waves with products like cheaper eyeglasses and other...

Chamberlain Coffee CEO: ‘Subscribe & Save’ Extends Loyalty-Building Opportunity Beyond D2C

February 16, 2024
As brands face increasing challenges driving direct-to-consumer engagement, Chamberlain Coffee is seeing Amazon’s Subscribe & Save program provide opportunities to create long-term customer relationships outside the company’s direct channels. Chris...

Quick Reads
Zaelab Acquires Trellis to Bolster B2B eCommerce Offerings

November 04, 2024
Digital commerce company Zaelab has acquired B2B-focused digital commerce and marketing solutions agency Trellis. The acquisition bolsters Zaelab’s service offerings in several areas, the company said in a news release Monday (Nov. 4). “With Trellis’ deep expertise in Direct-to-Consumer (‘D2C’) and Marketplace channels, Zaelab will now have the enhanced capability to support B2B organizations across all major sales channels — […]

Nike Reports Continued Channel Shift From D2C to Wholesale

June 27, 2024
Nike continued its shift from direct-to-consumer (D2C) to wholesale channels over the past three months. During the quarter ended May 31, the footwear, apparel and equipment company’s Nike Direct revenues...

Swap Raises $9 Million to Launch Global eCommerce Platform

April 30, 2024
Swap has raised $9 million in a Series A round to launch its global eCommerce platform designed to facilitate cross-border shipments. The new Swap Global will enable the company to help...

Blue Apron Shares Jump on FreshRealm Deal and Focus on D2C Growth

June 09, 2023
Meal kit provider Blue Apron shares jumped Friday (June 9) on news of its shift to an asset-light model. The shares jumped as much as 71% in early morning trading, Seeking Alpha reported Friday....