Endorsements news and trends

Can P2P Retail Be A Thing?
Retail // May 27, 2019

Starting a store, even a digital store, can be an awful lot of work. While the digital economy is full of firms like Square, Stripe, Shopify and the like that can make it easy to accept cards and get a digital storefront up and running...

Putting A Famous Face To A Product
Retail // March 30, 2019

Celebrity-backed brands are nothing new. As PYMNTS has previously reported, the original celebrity-endorsed products date back as the far as the 1760s, when the British royal family was tapped to endorse fine china. But the modern era of celebrity brands dates back to 1991, with Elizabeth Taylor’s...

Interviews & Exclusives
Can P2P Retail Be A Thing?

May 27, 2019
Starting a store, even a digital store, can be an awful lot of work. While the digital economy is full of firms like Square, Stripe, Shopify and the like that can make it easy to accept cards and get a digital storefront up and running — and there is no shortage of marketplaces like Amazon […]