As Coca-Cola Co. moves away from soda, the beverage maker is eyeing the energy drink market. The company is looking to roll out beverages that are created with natural guarana extract and caffeine that are said to be called “Coca-Cola Energy No Sugar” and “Coca-Cola Energy,” Reuters...
March 11, 2020
With an arrangement that would strengthen its commitment to energy drinks, PepsiCo will buy Rockstar Energy in a $3.85 billion deal. Pepsi has had a distribution agreement in North America with Rockstar as of 2009. The move comes as Pepsi and Coca-Cola have both been moving into the energy drinks market, CNBC reported. PepsiCo Chairman […]
November 09, 2018
As Coca-Cola Co. moves away from soda, the beverage maker is eyeing the energy drink market. The company is looking to roll out beverages that are created with natural guarana extract...
