Essential Spending news and trends

Gen Z Shows Resilience to Inflation but Adjusts Shopping Habits
Consumer Insights // December 20, 2023

Gen Z, born in the late 1990s, is considered the first digitally native generation, with a greater inclination toward online shopping and digital activities and an adopter of social media for shopping and browsing brands. Growing up during economic uncertainty, Gen Z is often more...

Consumption Becomes Controversial as One-Third of Consumers Won’t Quit Pricey Purchases
Consumer Insights // June 04, 2023

Affording luxury has taken on a new meaning, as many consumers have cut out all but the essentials.  As noted earlier this month (May 14) by The Wall Street Journal, glitzy jewelry and fast cars are no longer clearly fashionable and are instead relatively polarizing. With...

Chewy’s Recurring Orders Drive Growth and Investor Enthusiasm
Retail // June 02, 2023

Chewy stock experienced its most significant surge in nearly four years following the pet-products retailer’s sales performance that surpassed expectations. The company’s stock received a boost from the success of its recurring-purchase program.  Chewy CEO Sumit Singh said in a Wednesday (May 31) earnings release that net...

Retail Spending’s Headline Rebound Masks Pullback on Discretionary Items
Consumer Insights // May 16, 2023

The retail data released Tuesday (May 16) by the Commerce Department shows a reversal in consumer spending after two months of declines. But one headline does not a rebound make. And the more deeply one dives into the data, the more apparent it is that...

Interviews & Exclusives
Gen Z Shows Resilience to Inflation but Adjusts Shopping Habits

December 20, 2023
Gen Z, born in the late 1990s, is considered the first digitally native generation, with a greater inclination toward online shopping and digital activities and an adopter of social media for shopping and browsing brands. Growing up during economic uncertainty, Gen Z is often more budget-conscious and seeks value for money. As a result, they […]

Consumption Becomes Controversial as One-Third of Consumers Won’t Quit Pricey Purchases

June 04, 2023
Affording luxury has taken on a new meaning, as many consumers have cut out all but the essentials.  As noted earlier this month (May 14) by The Wall Street Journal, glitzy...

Paycheck-to-Paycheck Consumers Adjust to Reality of Persistent Inflation

March 27, 2023
The steady share of consumers living paycheck to paycheck despite continued economic headwinds is a testament to their fortitude. Month after month, headlines reaffirm what consumers already know: Inflation on...

Quick Reads
Mastercard: Housing Costs and Inflation Squeeze Consumer Spending

December 08, 2022
High inflation and interest rates are affecting groups in different ways.  The Mastercard Economics Institute said in its Economic Outlook 2023, which was released Thursday (Dec. 8), that these and other factors in the global economy having a variety of impacts on countries, companies and consumers.  For example, higher interest rates will cause the housing […]