Forever 21 news and trends

Shein’s Forever 21 Returns Deal Spotlights Key Omnichannel Strategy
Retail // August 24, 2023

The recent news that Shein and Forever 21 are linking up to cross-sell underscores the importance of returns as part of the commerce continuum. As PYMNTS reported Thursday (Aug. 24), Shein is gearing up to sell Forever 21 clothing and accessories on the Shein site,...

Shein and Forever 21 Forge Fast-Fashion Alliance
Retail // August 24, 2023

Chinese fast-fashion giant Shein has launched a partnership with American clothing retailer Forever 21. The collaboration, as detailed in a Thursday (Aug. 24) announcement, would allow Shein to sell Forever 21 items on its site and eventually operate Shein shops inside Forever 21 locations. Shein will acquire...

Simon Property Banks on Strong Tenant Demand, Increasing Occupancy
Earnings // August 02, 2023

Simon Property Group (SPG), the largest mall owner and developer in the U.S., posted strong second quarter (Q2) results on Wednesday (Aug. 2) amid headwinds from higher interest expenses.  “Our business is performing well and is ahead of our internal plan. Tenant demand is excellent....

Today in Data: Forever 21 Goes Meta, NFTs as Impulse Buys, Online Sales Boost Holiday
Today In Data // December 28, 2021

Nonfungible tokens (NFTs) are becoming big business as impulse buys for some shoppers, and Forever 21 is diving deeper into the metaverse. Plus, online sales were a bigger part of buying holiday gifts this year, and will be more important for returns too. Data: 8.5%:...

Quick Reads
Shein and Authentic Brands Partner on Co-Branded Forever 21 Collection

October 27, 2023
Fast-fashion platform Shein and brand portfolio owner Authentic Brands Group have formed a partnership that will bring the Forever 21 brand to Shein’s platform. Under this strategic agreement, Shein will design, manufacture and distribute a line of Forever 21 apparel and accessories, including sportswear, activewear and swimwear, that will be co-branded as Forever 21 x Shein, the companies said in a […]

Simon Property Banks on Strong Tenant Demand, Increasing Occupancy

August 02, 2023
Simon Property Group (SPG), the largest mall owner and developer in the U.S., posted strong second quarter (Q2) results on Wednesday (Aug. 2) amid headwinds from higher interest expenses.  “Our...

JCPenney Adds Forever 21 Collection

December 13, 2021
Department store chain JCPenney on Monday (Dec. 13) added Forever 21 to its offering of national fashion brands in 100 U.S. stores and online at jcpenney.com to increase the store’s...

Forever 21 Could Be Sold To Real Estate Firms, Licensing Co. For $81M

February 03, 2020
With an offer that establishes a minimum price on the assets of the bankrupt merchant, Forever 21 Inc. came to a deal on Sunday (Feb. 2) to sell the chain...