Generation Z news and trends

Millennials and Gen Z Drive Earnings Growth Across Finance and Retail
Consumer Insights // February 02, 2026

Consumer spending among millennials and Generation Z is not merely holding up. It’s underwriting earnings growth across financial services and retail, while pulling daily financial life deeper into mobile channels. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

Affordability Rewrites the Household Balance Sheet
Economy // December 19, 2025

Rising prices are reshaping not just household budgets but the financial relationship between generations. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS...

Nearly 1 in 5 Gen Z Turn to BNPL as Traditional Credit Plays a Smaller...
Buy Now Pay Later // December 04, 2025

Generation Z consumers are not only saving more; they’re reshaping how financial activity moves, stores and circulates online. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to...

Gen Z Faces Financial Stress as Hourly Wages Lose Ground
Economy // December 02, 2025

How your job pays you as an employee is important. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this...

Interviews & Exclusives
Millennials and Gen Z Drive Earnings Growth Across Finance and Retail

February 02, 2026
Consumer spending among millennials and Generation Z is not merely holding up. It’s underwriting earnings growth across financial services and retail, while pulling daily financial life deeper into mobile channels. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. […]

Affordability Rewrites the Household Balance Sheet

December 19, 2025
Rising prices are reshaping not just household budgets but the financial relationship between generations. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...

Nearly 1 in 5 Gen Z Turn to BNPL as Traditional Credit Plays a Smaller...

December 04, 2025
Generation Z consumers are not only saving more; they’re reshaping how financial activity moves, stores and circulates online. Get the Full Story Complete the form to unlock this article and...

Gen Z Faces Financial Stress as Hourly Wages Lose Ground

December 02, 2025
How your job pays you as an employee is important. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content...

Quick Reads
Gen Z Credit Scores Plunge as Cost of Living Rises

October 19, 2025
For members of Generation Z, it’s becoming harder and harder to maintain good credit. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive marketing […]

Sezzle Adds New BNPL Merchants Ahead of Holidays

October 07, 2025
Pay later platform Sezzle expanded its merchant list ahead of the holiday shopping season. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...

UK Banks Find Gen Z Consumers Less Brand Loyal

August 21, 2025
U.K. banks are reportedly working harder than ever to gain the business of Generation Z consumers while also finding that these consumers are less brand loyal than older ones. Get...

Spending Dips 13% As Gen Z Makes Saving ‘Cool’

June 25, 2025
For younger Americans in the Generation Z cohort, spending is out, while saving is reportedly in. Get the Full Story Complete the form to unlock this article and enjoy unlimited...