Gwyneth Paltrow news and trends

Gwyneth Paltrow’s Goop Now Valued At $250M
Retail // April 02, 2018

Goop, the lifestyle brand founded by Gwyneth Paltrow, is lapping up some serious investor love. The website has just snatched up $50 million in Series C venture funding from NEA, Lightspeed Venture Partners and Felix Capital, according to news from Fortune. All in, that fresh investment...

Ozeaderma’s Specialized Skin Care For The Masses
Retail // July 31, 2017

Most people don’t immediately associate makeup with avid lovers of the outdoors. Cosmetics, on the whole, are often viewed as products for the more indoors, the sorts of people who like temperature and humidity control. Because, as any number of fish-out-of-water stories about “city slickers”...

The Soap Opera-tion Of Celebrity Lifestyle Brands
Controversial // October 15, 2015

How the heck can a celebrity lifestyle brand stay afloat while selling $300 T-shirts that consumers openly mock? The answer may lie in entertainment value – which is as big a business as any.

Quick Reads
Goop To Sell Wellness Products At Sephora Stores

January 07, 2020
Celebrity Gwyneth Paltrow’s company Goop, an array of lifestyle products and more, will partner with Sephora in 2020. “I’ve always thought of Sephora as a real innovator in the beauty space,” Paltrow told CNBC on Monday (Jan. 6). “We’ve been wrestling with the idea of if we should have a wholesale partner or if we […]

Gwyneth Paltrow’s Goop Now Valued At $250M

April 02, 2018
Goop, the lifestyle brand founded by Gwyneth Paltrow, is lapping up some serious investor love. The website has just snatched up $50 million in Series C venture funding from NEA, Lightspeed...