Madison Reed has announced the launch of a virtual try-on tool that will help customers test out potential hair colors. Visitors to the hair color brand’s website will be able to virtually try on more than 40 Madison Reed hair colors by using their device’s...
Buying hair color out of a box at a store is a retail experience that leaves much to be desired, as anyone who has ever tried to match a salon result in their bathroom at home can quickly attest. One’s options are limited to the...
Called by some the Warby Parker of hair color, Madison Reed has announced $13 million in new venture capital funding and a newly hired CMO. To obtain funding, Madison Reed upped their game on several fronts, including airing QVC spots and debuting a chatbot and a...
April 24, 2017
Buying hair color out of a box at a store is a retail experience that leaves much to be desired, as anyone who has ever tried to match a salon result in their bathroom at home can quickly attest. One’s options are limited to the handful of shades on the shelf and their best guess […]
October 26, 2018
Madison Reed has announced the launch of a virtual try-on tool that will help customers test out potential hair colors. Visitors to the hair color brand’s website will be able to virtually try on more than 40 Madison Reed hair colors by using their device’s live camera or uploading a selfie. A split screen will […]