Helena Helmersson news and trends

H&M, Shein Explore New Retail Model With Third-Party Brands
Retail // July 03, 2023

The announcement that H&M and Shein are diversifying their offerings through third-party assistance (brand incorporation or sellers) isn’t unusual because now when a consumer shops on Shein they can find a house appliance to go hand in hand with their summer crop top (It’s not...

Interviews & Exclusives
As Target Closes Stores, H&M Looks to Tech to Stop Retail Theft 

October 02, 2023
The intersection of technology, social dynamics and economic factors has created an environment where theft — both individual and organized — has proliferated. And H&M is the most recent victim to grapple with the mounting challenges of widespread retail theft in the United States.  As per reports, CEO Helena Helmersson announced that the fast fashion brand […]

H&M, Shein Explore New Retail Model With Third-Party Brands

July 03, 2023
The announcement that H&M and Shein are diversifying their offerings through third-party assistance (brand incorporation or sellers) isn’t unusual because now when a consumer shops on Shein they can find...