Hero news and trends

Today In Connected Economy: Echelon Fitness Considers Strategies To Reach $1B Valuation; Klarna Buys HERO
Commerce Connected // July 12, 2021

In today’s top connected economy news, Echelon Fitness is reportedly considering various options that could value the company at more than $1 billion, while Sweden-based Klarna is collaborating with social shopping upstart HERO. Plus, Paytm reportedly hopes to raise $268 million in a funding round....

Klarna Acquires HERO To Enhance Social Shopping
Retail // July 12, 2021

Payments and shopping platform Klarna is partnering with social shopping startup HERO to bring retailers a solution to create shoppable content right from their brick-and-mortar location. “Immersive shopping experiences are now expected by consumers when shopping online and forward-thinking brands want to provide consumers with a rich, interactive way...

Digitizing The Store Sales Associate Experience
Retail // December 27, 2019

For all the benefits of shopping online in terms of convenience and speed, one of the tradeoffs is that it is essentially a solitary experience. Online shoppers are more or less on their own when it comes to selecting what they want based wholly on...

How Beacons And Mobile Are Fueling Commerce Innovation
Retail // October 23, 2019

As more retailers try to get more shoppers into their stores – not everything is about eCommerce, after all – new technologies are playing a big role. That includes beacons. That technology promises to play a bigger role this holiday shopping season, according to an analysis....

Interviews & Exclusives
How To Make Sure Stores Don’t Die

September 18, 2019
Among the defining endeavors of our time — at least for the worlds of payment and commerce — has been to bring brick-and-mortar retail stores into the new century. It’s an ongoing effort that has probably seen more failures than success stories, but that’s certainly not keeping people from betting on new innovations. The idea, as […]

Quick Reads
Klarna Acquires HERO To Enhance Social Shopping

July 12, 2021
Payments and shopping platform Klarna is partnering with social shopping startup HERO to bring retailers a solution to create shoppable content right from their brick-and-mortar location. “Immersive shopping experiences are now expected by consumers when shopping online and forward-thinking brands want to provide consumers with a rich, interactive way to shop for their products. With HERO we share an […]