Hooklogic news and trends

Criteo Buys HookLogic For $250 Million

October 05, 2016

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Criteo Buys HookLogic For $250 Million

October 05, 2016
Criteo, a France-based ad tech company, is going to acquire the eCommerce startup HookLogic for $250 million, according to Adweek. The deal is expected to close in the fourth quarter, according to the report. HookLogic runs targeted posts on eCommerce sites, like Macy’s, Target or Procter & Gamble, based on the history of the products consumers […]