The idea that a new website or app can undermine years of careful messaging may be deeply frustrating to marketers – but it is a reality that they must face. –Itamar Simonson, Stanford Business School professor and author of “Absolute Value: What Really Influences Customers...
Russell Simmons will be back at Innovation Project 2014 but with a new twist with a spotlight on international companies trying to claim their stake in the U.S. payments and commerce markets. Our international innovators have a just few minutes to give Simmons an overview...
Calling all new product launches! Do you want your moment in the spotlight? Will March 2014 be the right time to tell the world about your new idea, product, solution or innovation? Well, if so, we have an opportunity for you to get in front...