Jcpenny news and trends

JCPenney’s CEO Takes The Helm At Lowe’s

May 22, 2018
Lowe’s
JC Penney E-Commerce Strategy Turns Back To Catalogs
News // January 21, 2015

Hoping to capitalize on the latest data trends that show print catalogs turn shoppers’ eyes toward the Web, J.C. Penney is bringing back its own catalog for the first time in five years. In a tradition dating back to 1963, the retailer’s largest catalog ever...

Quick Reads
JCPenney’s CEO Takes The Helm At Lowe’s

May 22, 2018
After working for more than 12 years at Home Depot, JCPenney CEO Marvin R. Ellison is taking the helm as chief executive at Lowe’s. Shares of Lowe’s rose nearly 2 percent in early morning trading on the news, while shares of JCPenney fell approximately 3 percent, CNBC reported. JCPenney only recently became aware of the move: […]

JC Penney E-Commerce Strategy Turns Back To Catalogs

January 21, 2015
Hoping to capitalize on the latest data trends that show print catalogs turn shoppers’ eyes toward the Web, J.C. Penney is bringing back its own catalog for the first time...